At the time, No Fear gear was one of the most technologically advanced line. Check out this ad for their Elektron pant for 2003.
In 2001, No Fear was one of the premier brands of clothing in the sport. They set the standards for style and protection and sponsored athletes like Suzuki’s Travis Pastrana in the motocross and supercross series.
Check out this vintage double page ad for their Stratos Chest Protector showing Pastrana in action on his RM125.